This is an iPad game for a corporate trade show in Vegas for Jabra, a headset company. Aside from their main booth setup, they wanted something interactive and fun to help draw attention and excitement. So we created a slot machine game that visitors to Jabra’s booth could play to win prizes, including Apple electronics and casino chips.
Competing for attention at trade shows is always one of the hardest things to do, even when your product or service is great. So to be successful is quite an accomplishment—at the trade show, it was easily the most popular attraction and had people lining up to play, drummed up tons of contacts for the client and had people from other booths asking where they could get one made.
When creating the design and UI, I kept it simple, gave it plenty of texture and focused on lighting details to make it really fit in with the shiny, flashy surroundings of Caesar’s Palace. The iPad was connected to a large plasma monitor that mirrored the game and allowed people to watch the action even larger after they spun the wheels.
Created at Loomis Group, SF.
ECD: Johnny Bartlett
AD: Michael Lashford
A logo I helped create for VIZIO’s upcoming line of 3D TVs made its debut appearance on the VIZIO website, and was also picked up by Engadget last Friday. The TVs are pretty rad and this logo fits in well with VIZIO’s sleek branding.