Kelly-Moore Brand Campaign
Advertising, Print, Digital, Flash, Web, TV, Out of Home
Kelly-Moore is an old-school paint company that has always catered to professional painters. They came to us with a small budget looking for a way to bring in more consumers and DIYers, by steering them away from big box home improvement stores. We proposed an integrated campaign that finally gives walls a voice in the paint-selection process. This strong, unique voice and look reached new audiences through mediums they’ve never used before.